Bigen The Origin of Beauty. Easy Color for Women. Vivid Shades. Bigen Permanent Powder. Bigen Semi-Permanent Hair Coloring Solutions.
Bigen's origin story dates back to 1905, Nagoya, Japan, when one man embarked on a journey to refining a simple, water-activated, powder hair dye over the course of a century. Through continuous improvement in quality and unyielding commitment to safety, the dye offered an innovative solution to graying hair, developing into an iconic product in Japan's hair care market in 1950's.
Today「Bigen 美源」, which literally translates to "origin of beauty,' is now Japan's #1* hair color brand, offering a palette of innovative products in various forms that all aim at liberating our inner beauty.
